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M.B.A. - Course Contents
The MBA scheme / programme is divided into four semesters (two semesters in each year). Every semester ordinarily shall be of 24 week of duration inclusive of teaching, examination and holidays. First and third semesters will commence in the first week of August, second and fourth semesters will start in first week of February every year.

First Year

Semester I

  • CP-101 Management Practices& Organizational Behaviour
  • CP-102 Business Statistics
  • CP-103 Managerial Economics
  • CP-104 Business Environment
  • CP-105 Business Communication
  • CP-106 Accounting for Managers
  • CP-107 Computer Application in Management
  • CP-108 Seminar

Semester- II

  • CP-201 Management Science
  • CP-202 Marketing Management
  • CP-203 Human Resource Management
  • CP-204 Financial Management
  • CP-205 Business Research Methodology
  • CP-206 Production and Operations Management
  • CP-207 E-Commerce
  • CP-208 Comprehensive Viva-Voce

Summer Training

At the end of the second semester, all students will have to undergo six week summer training with an industrial, business or service organization by taking up a project study. The condition of successfully completing the programme shall not be deemed to have been satisfied unless a student undergoes summer training and submits a report thereon to the department and Kurukshetra University Kurukshetra. Each student will be required to submit a training report to the faculty member (Supervisor) within one month of the commencement of the third semester for the purpose of evaluation. The training report and seminar thereon shall have equal weightage of 50 marks each.

Semester III

  • CP-301 Business Policy and Strategic Management
  • CP-302 Business Legislation
  • CP-303 Summer Training Report

Semester IV

  • CP-401 Entrepreneurship Development
  • CP-402 Research Project
  • CP-403 Comprehensive Vive Voce (Including Vive-Voce on Research Project)
(Plus 6 optional papers by selecting 4 papers from major area and 2 from minor areas)

List of Optional Papers of Various Specializations
FINANCE

3rd Semester

  • FM-301 Financial Decision Analysis
  • FM-302 Foreign Exchange Management
  • FM-303 International Accounting
  • FM-304 Corporate Taxation
  • FM-305 Working Capital Management
  • FM-306 Management of Financial Institutions
  • FM-307 Security Analysis & Investment Management

4th Semester

  • FM-401 Principles of Insurance and Banking
  • FM-402 International Financial Management
  • FM-403 Management Control System
  • FM-404 Financial Derivative
  • FM-405 Management of Financial Services
  • FM-406 Project Management
  • FM-407 Portfolio Management
MARKETING

3rd Semester

  • MM-301 Advertising Management
  • MM-302 Sales Management
  • MM-303 Product and Brand Management
  • MM-304 Consumer Behaviour
  • MM-305 Distribution and logistics Management
  • MM-306 Retailing
  • MM-307 Marketing Research

4th Semester

  • MM-401 International Marketing
  • MM-402 Industrial Marketing
  • MM-403 Service Marketing
  • MM-404 Direct Marketing
  • MM-405 Rural and Agricultural Marketing
  • MM-406 Marketing Communication Strategy
INTERNATIONAL BUSINESS

3rd Semester

  • IB-301 International Accounting
  • IB-302 Foreign Exchange Management
  • IB-303 Export-Import procedure and Documentation
  • IB-304 India’s Foreign Trade and Policy
  • IB-305 International Business Environment
  • IB-306 International Logistics

4th Semester

  • IB-401 International Financial Markets
  • IB-402 International Marketing
  • IB-403 International Financial Management
  • IB-404 International Strategic Management
  • IB-405 Cross Cultural and Global Management
  • IB-406 Regional Economic Blocks
HUMAN RESOURCE MANAGEMENT

3rd Semester

  • HRM-301 Management of Industrial Relations
  • HRM-302 Management of Comparative Industrial Relations
  • HRM-303 Manpower Development for Technological Changes
  • HRM-304 Compensation Management
  • HRM-305 Managing Interpersonal and group Processes
  • HRM-306 Human Resource Planning and Development

4th Semester

  • HRM-401 Counseling Skills for Managers
  • HRM-402 Legal Framework Governing Human Relations
  • HRM-403 Management Training and Development
  • HRM-404 Organizational Change and Intervention Strategies
  • HRM-405 Human Resource Management: Strategies and Systems
  • HRM-406 Global Human Resource Management
PRODUCTION AND TECHNOLOGY MANAGEMENT

3rd Semester

  • PTM-301 Purchasing and Materials Management
  • PTM-302 Total Quality Management
  • PTM-303 Production Planning and Control
  • PTM-304 Logistics Management
  • PTM-305 Service Operation Management
  • PTM-306 Technology Acquisition and Diffusion
  • PTM-307 Technology Finance
  • PTM-308 Technology Transfer and Absorption

4th Semester

  • PTM-401 Applied Operation Research
  • PTM-402 Goal Programming in Management
  • PTM-403 Transportation management
  • PTM-404 World Class Manufacturing
  • PTM-405 Technology Forecasting
  • PTM-406 Research and Development Management
  • PTM-407 Programme Management
INFORMATION TEHNOLOGY MANAGEMENT

3rd Semester

  • ITM-301 Internet and Web Designing
  • ITM-302 Relational Data Base Management System (RDBMS)
  • ITM-303 Practical Based on ITM-301 and ITM-302

4th Semester

  • ITM-401 Data Warehousing and Data Mining
  • ITM-402 eCRM
  • ITM-403 Practical Based on ITM-401 and ITM-402
RURAL & URBAN MANAGEMENT

3rd Semester

  • RUM-301 Cooperative Management
  • RUM-302 Rural Credit Finance
  • RUM-303 Rural Resources and Development
  • RUM-304 Rural Industrialization
  • RUM-305 Participatory Development in Rural Areas
  • RUM-306 Rural and Agricultural Marketing
  • RUM-307 Non-Government and Voluntary Organization

4th Semester

  • RUM-401 Waste Land Management
  • RUM-402 Urbanisation in India
  • RUM-403 Urban Organization and Management
  • RUM-404 Urban Planning and Strategies for Development
  • RUM-405 Urban Development and Regional Planning
  • RUM-406 Management of Telecommunication System
  • RUM-407 Non-Government and Voluntary Agencies
PUBLIC SYSTEM MANAGEMENT

3rd Semester

  • PSM-301 Public Enterprise Management
  • PSM-302 Financial Management in Public Systems
  • PSM-303 Development Administration
  • PSM-304 Marketing of Social Services
  • PSM-305 Planning and Management of Education Systems
  • PSM-306 Manpower policy and Planning for Public Systems

4th Semester

  • PSM-401 Energy Management
  • PSM-402 Hotel Management
  • PSM-403 Tourism Management
  • PSM-404 Water Resource Management
  • PSM-405 Marketing for Non-Profit Organizations
  • PSM-406 Management Control in Non- Profit Organizations
  • PSM-407 Management of Telecommunication Systems
HEALTH CARE ADMINISTRATION

3rd Semester

  • HCA-301 Community Health, Epidemiology and Management
  • HCA-302 Health Care and Social Policy
  • HCA-303 Health System Management
  • HCA-304 Health Care Economics and Finance

4th Semester

  • HCA-401 Environmental Health Management and Safety Planning
  • HCA-402 Health and Hospital Information Systems
  • HCA-403 Health Communication: Development and Dissemination
 
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